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Canon SX740HS (Power Shot)

Key Features

  • 20.3MP CMOS Sensor
  • DIGIC 8 Image Processor
  • 24-960mm (35mm Equivalent)
  • 40x Optical Zoom with OIS


Specifications in detail

Image Sensor

Type 1/2.3 type back-illuminated CMOS


Effective Pixels Approx. 20.3M1


Total Pixels Approx. 21.1M


Colour Filter Type Primary Colour


Image Processor

Type DIGIC 8



Focal Length 4.3 – 172.0 mm (35 mm equivalent: 24 – 960 mm)


Zoom                  Optical 40x

ZoomPlus 80x

Digital approx. 4.0x (with Digital Tele-Converter Approx. 1.6x or 2.0×2)

Combined approx. 160x


Maximum f/number f/3.3 – f/6.9



13 elements in 11 groups (1 Hi-UD lens, 3 UD lenses, 2 double-sided aspherical lenses, 1 single-sided aspherical lens)

Image Stabilisation

Yes (lens shift-type), Approx. 3.5-stop3. Intelligent IS with Dual Sensing IS plus 5-axis Advanced Dynamic IS



Type TTL

AF System/ Points Face & Tracking (9 points), Tracking, Zone, 1-point, Center

AF Modes One Shot, Servo, Continuous

AF Assist Beam Yes

Manual Focus Yes, plus MF Peaking

Closest Focusing Distance 1 cm (W) from front of lens in Macro


Exposure Control

Metering modes Evaluative, Centre-weighted average, Spot (Centre)

AE Lock Yes

Exposure Compensation +/- 3 EV in 1/3 stop increments.


ISO Sensitivity 100-3200 in 1 stop increments



Speed 15 – 1/3200 s


White Balance

Settings Auto, Daylight, Shade, Cloudy, Tungsten, Fluorescent, Custom.


LCD Monitor

Monitor 7.5 cm (3.0”) LCD (TFT), approx. 922,000 dots

Coverage Approx. 100%

Brightness Adjustable to one of five levels



Modes Auto, Manual Flash On / Off, Slow Synchro

X-Sync Speed Yes. Fastest speed 1/2000 s

Red-Eye Reduction Yes

Flash Exposure Compensation +/- 2 EV in 1/3 stop increments.

Flash Exposure Lock Yes

Manual Power Adjustment 3 levels with internal flash

Built-in Flash Range 50 cm – 5.0 m (W) / 2m – 2.5 m (T)




Smart Auto (29 scenes detected), Hybrid Auto, Creative Shot, Program AE, Shutter priority AE, Aperture priority AE, Manual, Sports, SCN

Drive modes

Single, High-speed continuous, low-speed continuous

Continuous Shooting

Max: One Shot AF approx 10fps, Servo AF approx 7.4fps


Recording Pixels / Compression

Image Size

4:3 – (L) 5184 x 3888, (M) 3648 x 2736, (S) 2432 x 1824

16:9 – (L) 5184 x 2912, (M) 3648 x 2048, (S) 2432 x 1368

3:2 – (L) 5184 x 3456, (M) 3648 x 2432, (S) 2432 x 1616

1:1 – (L) 3888 x 3888, (M) 2736 x 2736, (S) 1824 x 1824


Resize option available in playback


Fine, Normal



(4K) 3840 x 2160, 29.97/25 fps

(Full HD) 1920 x 1080, 59.94/50/29.97/25 fps,

(HD) 1280 x 720, 59.94/50 fps


Movie Length

Up to 29 min 59 s4


File Types

Still Image Type

JPEG compression, (Exif 2.3 [Exif Print] compliant) / Design rule for Camera File system 2.0, Digital Print Order Format [DPOF] Version 1.1 compliant


MP4 [Video: MPEG-4 AVC / H.264, Audio: MPEG-4 AAC-LC (stereo)]

Direct Print

Canon Printers

Canon SELPHY Compact Photo Printers and Canon Inkjet Printers supporting PictBridge



Yes (via USB or Wireless LAN)


Other Features


GPS via Mobile (via Canon Camera Connect app with compatible smart devices)


Red-Eye Correction

Yes, during shooting and playback



Yes, during playback


Playback zoom

Approx. 2x – 10x


Self Timer

Approx. 2, 10 s or Custom


Menu Languages

English, German, French, Dutch, Danish, Finnish, Italian, Greek, Norwegian, Portuguese, Russian, Swedish, Spanish, Ukrainian, Polish, Czech, Hungarian, Turkish, Simplified Chinese, Chinese (traditional), Japanese, Korean, Thai, Arabic, Romanian, Farsi, Hindi, Malay, Indonesian, Vietnamese, Hebrew




Hi-Speed USB dedicated connector (Micro-B compatible)



HDMI Micro (Type-D) Connector



Wi-Fi (IEEE802.11b/g/n), (2.4 GHz only)5


Memory Card


SD, SDHC, SDXC (UHS-1 Speed Class 3 compatible)


Supported Operating System

PC & Macintosh

Windows 10 / 8.1 / 8 / 7 SP16

Mac OS X 10.9 / 10.10 / 10.11


For Wi-Fi connection to a PC:

Windows 10 / 8.1 / 8 / 7 SP1

Mac OS X 10.9 / 10.10


For Image Transfer Utility:

Windows 10 / 8.1 / 8 / 7 SP1

Mac OS X 10.9 / 10.10 / 10.11




Image Transfer Utility

Camera Connect app available on iOS and Android devices


Power Source


Rechargeable Li-ion Battery NB-13L (battery and charger supplied)


Battery life

Approx. 265 shots


Eco Mode: Approx. 370 shots

Playback Mode: Approx. 240 min


AC Power Supply

Charging via USB available with Compact Power Adapter CA-DC30E7 or other typical USB charging methods



Soft Case / Waterproof Case

PU Leather softcase DCC-2400 Black


Power Supply & Battery Chargers

Compact Power Adapter CA-DC30E

Battery Charger CB-2LHE

Rechargeable Li-ion Battery NB-13L



Interface cable IFC-600PCU

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